When Sanketh and I set out to raise our seed round for Smartcar, we found several pitch decks from consumer startups, however we struggled to find any from B2B or developer-focused companies. To give back to the startup community, we are making our original pitch deck (with a few retractions) that got us a $2 million seed round from Andreessen Horowitz available to everyone. Sanketh and I set out to build an app for our car in 2014.
Within a few weeks, we realized this was incredibly difficult to do. No car brand offered a self-service developer portal, API documentation, or SDKs. We discovered that developers faced a major pain point and we quickly shifted away from building an app to building a developer platform.
Source: smartcar.com